Frequently Asked Questions

For many businesses, Google Maps handles discovery well. But when a customer clicks through and there's no website — or a weak one — trust drops fast. Social media works for awareness, but you don't own it. A website is the one place you fully control: your services, your prices, your contact details, your story. For most Singapore businesses taking enquiries seriously, a website makes a meaningful difference. I've written more about how to decide.

At minimum: your logo, a list of your services, the areas you cover, and a way to contact you. Photos help significantly — even phone photos of your work are better than nothing. The more clearly you can describe your business and your customers upfront, the better the final website reflects what you actually do. See how I work for what the process looks like from your side.

Sometimes. If the existing site is on a platform I can work with and the structure is sound, a redesign or refresh is often faster and cheaper than starting from scratch. Send me the link and I'll give you an honest assessment of whether it's worth keeping the base or building fresh.

Your domain is your address — yourbusiness.com.sg. Hosting is the server where your website's files live. You need both. They're usually billed separately. I'll recommend specific providers, but you pay them directly — I don't mark up hosting or take a commission.

Yes — always. Your domain should be registered in your name, under an account you control. If anyone suggests registering it under their account "for convenience", that's a red flag. You can lose access to your domain if the relationship ends.

For a Singapore business targeting local customers, .com.sg signals local relevance and is worth considering. It requires ACRA registration to apply for. .com is fine if you prefer it or plan to expand regionally. Either works — the quality of your site matters far more than the extension.

Reliable hosting for a small business website typically costs between $5 and $20 per month depending on the provider and plan. I'll recommend something appropriate for your site's size and traffic. You won't need anything expensive to start. For a fuller picture of ongoing costs, see my website pricing guide or current packages.

For a standard 5–7 page service website, usually 10 to 14 working days from the point when all content is confirmed. Larger or more complex projects take 3 to 5 weeks. The most common cause of delays is waiting for content — logos, photos, and service descriptions — from the client side. I'll give you a realistic timeline before I start, not an optimistic one. Here's the full process.

Two rounds of revisions are included in every project. Most projects need one. I ask for feedback to be consolidated into a clear list rather than arriving as separate messages over several days. This keeps things moving and ensures nothing gets missed. Revisions are also outlined on my pricing page.

A revision is adjusting something within the agreed brief — changing a colour, rewriting a paragraph, moving a section. A scope change is adding something that wasn't in the original proposal — a new page, a booking system, an additional feature. Scope changes are quoted separately before any work begins. If you're unsure which category something falls into, ask me before proceeding — I'd rather clarify upfront than surprise you later.

Yes — fully. The domain, the hosting account, and the website files are all yours. Nothing is held back. After launch, I'll walk you through how to make basic updates yourself so you're not dependent on me for small changes.

Depending on your needs, either a custom-built site or WordPress. I'll recommend the right option during the consultation and explain the reasoning. You'll know exactly what you're getting before I start. See my services for what each approach includes.

Yes. I specifically build sites in a way that doesn't lock you in. If you ever need to work with someone else, the handover should be straightforward. This is how it should always work — your site is an asset you own, not a subscription to a service.

Every site I build includes proper SEO foundations — page titles, meta descriptions, schema markup, mobile optimisation, and Google Search Console connection. These give your site the best start. Ranking takes time regardless of who builds your site. I won't promise first-page results — anyone who does is overpromising. I'll be honest with you about what to expect and what you can do to improve your position over time.

It's a free tool from Google that shows how your site is performing in search — which queries are bringing visitors, which pages are indexed, and whether there are any technical issues. I connect every site I build to Search Console as part of the handover. You don't need to use it daily, but it's worth knowing it's there.

It depends on your business and timeline. A website handles organic (free) traffic over time. Google Ads can bring immediate traffic but costs money every month and stops the moment you pause it. For most service businesses I work with, getting the website right first makes the most sense — then considering ads once the site is converting well. I can point you toward someone for ads advice if you need it.

Small issues that arise shortly after launch are covered. For ongoing maintenance — security updates, plugin updates, content changes — I offer an optional monthly support arrangement. It's never pushed; it's there if you want someone on hand without needing to call in a favour.

Yes. Part of the handover is a walkthrough of how to make basic updates — changing your phone number, updating service descriptions, adding photos. You won't need technical knowledge for day-to-day changes.

That's completely normal. Once the site is live, any additions are quoted separately as standalone work. There's no retainer required — you contact me when you need something, and I'll quote it before touching anything.